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Women pros still struggle for media attention

PHOENIX — The WNBA All-Star Game annually is snubbed by sports fans and sports media alike. Last Saturday’s contest here unfortunately remains only a summertime favorite for those of us who do care. It was his first-ever All-Star Game, Earl Malloy told the MSR, admitting that his wife finally convinced him to join her in watching women’s pro hoops. “I’ve been a season ticket holder since day one,” added Carolyn Malloy, who also went to the 2000 game, the last time it was played in Phoenix. “The women players play a lot better than the men.”

 

 

“I love it already,” proclaimed Roosevelt Scott, a St. Continue Reading →

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Playoffs for the Wolves? Forget about it!

The Timberwolves have already guaranteed themselves a better season than last year when they won just 31 games. Not many teams can say that in this town — not the Vikings, Twins, Gophers men’s basketball, Gophers women’ hockey. As for the Wild, we’ll see. The Timberwolves with 34 wins are hanging around the .500 mark. That is good for 10th place in the rugged NBA Western Conference. Continue Reading →

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Timberwolves’ 2014 playoffs shot slipping away!

The 2013-2014 Minnesota Timberwolves season started with great expectations. Celebrating 25 years of NBA Timberwolves basketball for the most part has been a quarter of a century of mediocrity, consistent frustration, disappointment, and unfulfilled excitement. Starting this season, the Timberwolves have missed the playoffs nine years in a row. New Vice President-Part Owner Flip Saunders replaced David Kahn. Saunders, the all-time winningest coach in franchise history, promised a culture change from top to bottom throughout the organization. Continue Reading →

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The WNBA: where it’s been, where it’s going

How to better promote the WNBA
 

 

Although it’s America’s longest running women’s pro league, the Women’s National Basketball Association (WNBA) is still seen by too many as below major league status. The MSR talked about this and related issues with coaches, players, analysts, fans and league officials throughout the league’s 17th season; their insights are included in this multi-part series on the WNBA.  

The WNBA has over the course of its existence used season-long promotions that frankly bombed. “We Got Next” and posing star players in evening gowns are just two sad examples. Prior to last spring’s draft, the W launched a new logo as part of what League President Laurel Richie called its “rebranding initiative.” Then came its “3 To See” campaign, for which the president credited ESPN with the season-long theme. Continue Reading →

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The WNBA: where it’s been, where it’s going

WNBA media coverage still far short of equitable 
 

 

 

 

 

 

 

 

Second of a four-part series
 

Although it’s America’s longest running women’s pro league, the Women’s National Basketball Association (WNBA) is still seen by too many as below major league status. The MSR talked about this and related issues with coaches, players, analysts, fans and league officials throughout the league’s 17th season; their insights are included in this multi-part series on the WNBA. According to Scoreboard for Equality, a new on-line blog that began this summer monitoring women’s sports coverage, America’s longest running women’s pro league championship didn’t make the New York Times’ top sports stories, with just a brief mention in both USA TODAY and the Washington Post. Sports Illustrated had four writers covering baseball playoffs, but only one for the WNBA playoffs. ESPN’s almighty SportsCenter aired the Minnesota Lynx’s three-game sweep of Atlanta only after five other sports stories were aired. Continue Reading →

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