The 2025 Fourth Annual Fifteen Percent Pledge Gala was not just a celebration of Black excellence and the profound influence of POC beauty brands. It was also an unforgettable night of stunning beauty moments that embodied the essence of Black Girl Magic and Black Boy Joy.
From glamorous hairstyles to flawless makeup looks, here’s a recap of our favorite beauty moments from the event, held on February 1, 2025, in Los Angeles.
Karrueche Tran
Tai Beauchamp
Megan Holston-Alexander
Aurora James
June Ambrose
Nia Sioux
Keke Palmer’s Auburn Elegance
Keke Palmer gave us yet another reason to swoon with her stunning auburn hair. The actress and media mogul showcased her gorgeous reddish-auburn locks with subtle highlights, bringing all the warmth and vibrance to the red carpet. Her hair’s sleekness paired effortlessly with her confident, radiant energy, reminding us why she’s such an icon in every sense of the word.
Teyana Taylor’s Fluttery Eyelashes and Gold Accents
When it comes to beauty, Teyana Taylor never disappoints. At the Gala, she took center stage with edgy short hair adorned with gold accents that perfectly matched her bold makeup. Her eyes were a statement, featuring brown smoky eyeshadow and long, fluttery lashes that took our breath away. Teyana’s beauty moment was the epitome of fierce elegance, leaving us all in awe.
Law Roach’s Diva Energy
Fashion stylist Law Roach brought the drama to the red carpet with his brushed-out long hair that screamed diva energy. His look was a masterclass in how to make a statement without saying a word. Roach’s bold hair was paired with a look of unshakable confidence, serving up glam and grace in equal measure.
Yvonne Orji
Precious Lee’s Flawless Beat
Supermodel Precious Lee didn’t just walk the red carpet; she shut it down with her flawless makeup look. The dramatic winged eyeliner and rich brown lips created a stunning contrast with her glowing skin, effortlessly blending elegance with edge. Precious proved once again why she’s one of the top supermodels of our time, commanding attention wherever she goes.
Ciara
Kelly Rowland’s Short Bob with Scarf
Kelly Rowland was a vision in a chic short bob styled with a scarf, bringing timeless elegance to the gala. Her look was effortless yet sophisticated, capturing the essence of classic beauty. The addition of the scarf added a fresh twist to her look, showcasing her ability to remain on the cutting edge of beauty trends while staying true to her unique style.
Ms. Tina Knowles’ Signature Curls and Bold Red Lipstick
Tina Knowles brought the drama in the best way possible with her signature smooth curls and bold red lipstick. Her classic yet bold beauty moment was one of the night’s standout looks. Tina’s timeless appeal shined through as she owned the red carpet, embodying the very essence of Black beauty.
Emma Grede
Leilani Green’s Simple Yet Stunning Look
Leilani Green kept it simple yet stunning, opting for glossy lips and long lashes that highlighted her natural beauty. Her understated glam was a perfect complement to the night’s celebration of excellence, proving that sometimes less is more when it comes to beauty.
Lori Harvey’s Sleek, Sultry Look
Lori Harvey exuded sophistication and sensuality in a sleek side-parted hairstyle paired with sultry dark red lips. Her effortlessly chic look was the epitome of understated glam, making her one of the night’s most talked-about beauty moments. Lori continues to set the standard for modern beauty with every appearance.
Janelle James’ Pixie Perfection
Janelle James gave us yet another reason to love her pixie cut, proving that short hair can pack a punch. Her haircut was both chic and playful, complementing her fresh and radiant makeup. Janelle’s beauty look was a reminder that confidence and creativity can transform even the simplest styles into something iconic.
Tyrell Hampton
Conclusion
The 2025 Fifteen Percent Pledge Gala was more than just a night of awards and recognition—it was a showcase of the diverse, powerful beauty that defines Black culture. From bold hair to striking makeup, the beauty looks of this year’s gala were as inspiring as the individuals who wore them. With moments that celebrated both elegance and edge, it’s clear that beauty at the 15% Pledge Gala is a celebration of individuality, creativity, and, above all, Black excellence.
Original Reporting by: Larry Stansbury | Essence